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Digital Media Communication

  • Bachelor of Arts
  • Minor
  • Erie, Pennsylvania
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  • Write, Produce, Perform: Communicate Ideas Across the World with a Digital Media Communication Degree from Gannon University

    Anywhere there is a screen, our students can produce content for it. The synergy of Gannon University’s digital media communication program offers you an exciting, multifacted, STEM designated experience in message making, content creation and storytelling. Pursue your passions in visual and aural communication and meet an increasing demand for digital media artists.

    • Access broad internship opportunities close to campus.
    • Gain the knowledge needed to become more marketable in many new media fields and beyond. 
    • Learn from faculty experts who are professionals in their fields. 

    Learn to Lead the Way in Digital Media Communication 

    • Work independently and collaboratively to create and communicate powerful ideas, astounding audio and unique visual components.
    • Write scripts and sharpen skills as an effective storyteller.
    • Gain proficiency in video, audio and graphic production and design.

    Experience an Exceptional Learning Environment

    • Interact across disciplines to learn production, public relations, advertising, journalism, theatre design, performance, and other essential career skills.
    • Access a digital production studio, editing suites and graphics lab equipped with the latest in Adobe Creative Suite Software. 
    • Learn broadcasting and streaming in our award-winning radio station, WERG 90.5 FM.
    • Partner with local radio and television stations, including NBC News.

    Inspire Your Academic Success

    Gain real-world knowledge through key courses including:

    Presentational Strategies: Share a weekly on-air shift on our award-winning radio station, be an on-camera street reporter, and launch your website with five presentational performances. 

    TV Production: Explore the world of image acquisition, learn camera angles and movement, and gain vital skills in using audio and music in video production.

    Corporate Video Production: Learn what is needed to take your camera out into the world, edit a colorful montage to music, and build your video portfolio website.

    Digital Graphics: Play with Photoshop pixels, design posters using only letters, create a totem pole with your friends' faces, and design, light and photograph a food campaign for your website.

    Achieve Your Possibilities

    Gannon’s digital media communication program will help you build a diverse and impressive portfolio to prepare you for your career. Through an array of exciting opportunities you can: 

    • Produce for large corporations and small companies with screen media outlets, traditional production and new media message making.
    • Obtain internships within walking distance in downtown Erie, including arts organizations, Erie City and County government offices, sports organizations, non-profits, Erie Insurance, local hospitals and more.
    • Collaborate with local broadcast television and radio stations to gain real-world experience.

Student Learning Outcomes

  1. The student will be able to thoroughly research and write an extended form analytical paper.
  2. The student will be able to research, write, and deliver a sustained-form business presentation using appropriate rhetorical strategies and technology.
  3. The student will demonstrate and understanding of and participation in the patterns of scholarly and productive discussion using both interpersonal and professional skills.
  4. The student will design, organize, rehearse, and perform dramatic/or non-dramatic script material.
  5. The student will be able to identify and participate in the pre-production, production and post- production processes of theatre and the digital media.
  6. The student will identify and critically describe the historical context of the media and/or the theatre
  7. The student will recognize the need for adaptability/resilience in the theatre and the electronic arts, and be able to collaborate with faculty, peers, and technology to produce quality theatrical and digital projects.
  8. The student will recognize the relationship between the work of the School of Communication and the Arts programs and the mission of Gannon University.
Madeline Emerson

Madeline Emerson Digital Media Communication

"The Digital Media Communication program has provided me a creative environment to express myself and my interests in my own unique ways and is helping me prepare for my future caree"

Regan Von Richter

Regan Von Richter Digital Media Communication

“My program has prepared me as I pursue my career by providing me with hands-on experiences and opportunities where I can learn what my career in the real world will be like. This program not only gives you the opportunities and resources to be successful in a real career, but it is also just fun!”

  • Receive hands-on learning through real-world courses, projects and valuable internship experiences that prepare you to become a professional in the field.
  • 13:1Enjoy a personalized experience inspired by Gannon’s faculty experts and a low student-to-faculty ratio of 13:1.
  • Apply for generous financial aid packages and scholarship awards.

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